How do you attract customers to craft shows?
Table of Contents
How do you attract customers to craft shows?
Crystal is a regular at craft fairs in her city and shares her top tips below to help you succeed at craft fairs and festivals.
- Stand Out. They key is to drive people to your area.
- Prepare Your Table.
- Offer Discounts & Freebies.
- Be Prepared.
- Get Social.
- Don’t Do Everything.
How do you show items at craft shows?
You want people’s eyes to roam all around the space you have, not just skim across and move on to the next stall. So instead of lying your items flat, use furniture, props, boxes and shelving to create height and bring everything up to eye level. Adding height adds interest and gives you more space for your stock.
How do you organize a successful craft show?
How to Organize a Craft Fair
- Spread Out the Work. Create a committee to help you host the fair by seeking out crafters who want to get involved in exchange for table space.
- Pick a Location.
- Determine Table Fees.
- Promote the Event.
How do you stand out at a craft fair?
- Showcase your products creatively. You only have a few seconds to catch browsers’ attention, so make them count!
- Bring marketing materials.
- Wear your brand.
- Offer a personal customer service.
- Use social media to get more from the craft fair.
What should you not do at a craft fair?
10 Mistakes to Avoid At a Craft Fair
- You’re unprepared…and it shows.
- You’re unfriendly.
- There’s nothing about the booth that stands out.
- Too little or too many products.
- You don’t have business cards.
- Prices are nowhere to be seen.
- Your information is outdated.
- You don’t have any change.
How many items should you have for a craft show?
Ideally, you should sell 8 to 10 times the show entrance fee. For example: If the vendor fee is $50 you should plan to sell $400 to $500 in merchandise and bring at least double the products, or $800 to $1000 in inventory. Be sure to spread your inventory across several price points.
How much stock should I take to a craft fair?
How much change should you have for a craft show?
Many people pay with cash, so come prepared to make lots and lots of change. Depending on the anticipated size of the crowd, $200 should probably be sufficient to start with. Be sure to have coins with your startup cash, even if your products are priced evenly on the dollar ($6, $22, $35, whatever).
How much inventory should I have for a craft show?
What sells the most at craft fairs?
Unless you’re selling food products at a farmers’ market, your craft show purchases are due to a “want”….So let’s take a look at the type of items people might “want” more than others when shopping at craft fairs.
- Self-Improvement Products.
- Improved Perception Products.
- Purposeful Products.
What is the most popular selling craft item?
Crafts with the Highest Profit Margins
- 1 – Jewelry. The jewelry industry is a multi-billion dollar industry, so there’s room for every business.
- 2 – Art. Everyone hangs some form of art in their home so it’s an industry people spend money on.
- 3 – Photography.
- 4 – Soap & Candles.
What should you not do at a craft show?
How much cash should I have for a craft fair?
How many different items should I sell at a craft fair?
Consider the length of the fair and size of the display For example, if you estimate that you will have on average three sales an hour then you will need to have at the very least 18 items for a six-hour fair and you need to be able to replace each of these items at least once on the table, so that gives you 36 items.
How much change do I need for a cash box?
For a small business, $100 to $150 should be more than enough. A good rule of thumb is to keep at least $20 in five-dollar bills and $20 in one-dollar bills.
How much inventory should I bring to a craft show?